Subscribe to Making Rain by Email

Archive for October, 2016





























Comments 8 Comments »

Sales guru Zig Ziegler said the following: “You cannot climb the ladder of success in the costume of failure.”

In this most miserable of all U.S. political seasons, I have been pleasantly surprised by only one thing: Hillary Clinton’s sartorial remake. Have you noticed?

screen-shot-2011-10-25-at-12-52-07-pmTo my mind Clinton has always seemed to me the very personification of un-style, the person for whom the word “frump” was surely invented. But, lo and behold, I must report that, of late, I am actually enjoying her look. Her outfits sharpen my focus on hearing what she says. They make her seem a bit less old-fashioned, a bit more au courant and sharp.

Clinton’s long-time political supporter Anna Wintour of Vogue Magazine apparently took Hillary in hand earlier this year and it bloody well shows. New York Magazine reports, “On certain occasions, Wintour has approached designers to procure outfits for Clinton.” And Washington D.C.-based political style blogger Christina Logothetis says, “She is looking much more pulled together. It was a necessary refresh.”

I don’t know a damn thing about fashion, but I don’t think clothes get their due–either from politicians or business people. Actually, I think both Republican Donald Trump and Democrat Clinton are doing a pretty good job defining themselves stylistically. The Boston Globe notes that Trump wears $7,000 Brioni suits and power ties which help him visually define himself as strong and stable. And it is not now uncommon to see Clinton wearing suits costing between $10,000 and $15,000. Clinton walks a fine line between her new cutting-edge fashion look and a need to project a common touch and she does it well, with a little help from Wintour.

Hillary’s fashion rebranding reminds me of the importance of what we wear as businesspeople. I just don’t think entrepreneurs pay enough attention to attire. Call me shallow.

1020We spend large sums on pr, marketing, logos, web design, and advertising to create the apt image for our firms, to define our companies with clarity and eye-catching accuracy, but we often ignore the opportunities for self-definition offered by our attire.

Research has proved many times over that most of us are judged and summed-up by those we meet well before we utter a single word–from the way we stand to the way we shake hands. (Note the recent writing of Carol Goman and Amy Cuddy.) Our clothes also send unspoken messages, intended or not, so why not consistently control the message sent? And we don’t need Anna Wintour styling us to accomplish this.

One simple example of this is Steve Jobs, who wore only black turtlenecks. It was the perfect way for Jobs to say a great deal about who he was and the simple, intuitive, user-friendly nature of Apple. New York designer Rachel Zoe notes that “Style is a way to say who you are without having to speak.

It doesn’t necessarily cost a lot of money to project excellence or a specific image, Hillary Clinton and Donald Trump aside. It just requires some quiet introspection as to who you are and what you want to be seen as.

205471f3140d4e95737d447503a36a35ad2919edDefining yourself sartorially has the added benefit of knowing you are connecting your insides with your outside. You feel more authentic. In an article in Harvard Business Review, Dr. Adam Galinsky of the Kellogg Business School at Northwestern points out that “Clothes invade the body and brain, putting the wearer into a different psychological state”–a state Galinsky calls “enclothed cognition.” (If you want to read more on this subject try my Inc. Magazine column of 4/6/15 entitled “What You Wear: It’s Kind Of Who You Are.”)

As Ralph Lauren puts it, “Fashion is not necessarily about labels. It’s about something else that comes from within you.” Thank you, Ralph Lauren.

Comments 12 Comments »

9606524409_2b80494212Shakespeare said “How far that little candle throws his beams!  So shines a good deed in a weary world.”  (The Merchant of Venice)

Rather than bemoan the dire state of our current political choices in this most woeful political season, I wanted to share this wonderful and inspiring little story from The Washington Post of September 30, 2016.  It is written by staff writer Amy B. Wang and brought a smile to my face.  You may think it has little to do with entrepreneurship.  But it surely does. I was moved and inspired.

Many thanks to reader Patric Hale, who brought this article to my attention.

Officers had a surprise for Jourdan Duncan after finding out that he walked more than four hours each day to and from work. (Benicia Police Department)

As its name might suggest, Industrial Way is not known for being pedestrian-friendly.

The road in the Northern California city of Benicia is lined with trucking companies, warehouses and metal-finishing factories. As it curves north, before it turns into Channel Road, the street cuts under busy Interstate 680.

So when Cpl. Kirk Keffer of the Benicia Police Department spotted a lone, lanky teenager walking on Industrial Way during the graveyard shift a few Saturdays ago, he was curious. It was after 11 p.m. and dark outside, and the boy was just nearing the highway overpass.

“Usually in the industrial area, there’s no foot traffic, so it was kind of weird to see someone walking around on foot,” Keffer told The Washington Post.

He stopped his patrol car, got out and called out to the pedestrian.

Was he okay? What was he doing out there by himself?

The teenager, 18-year-old Jourdan Duncan, was equally startled at first.

“I was absolutely nervous,” he said. “I thought, okay, um, did I do anything wrong? Is he going to put me in cuffs? I didn’t do anything bad.”

Duncan told Keffer he was walking back to his parents’ home in Vallejo. He had just gotten off from his job at Pro-Form Laboratories, where the teen worked on the packaging line from 3 p.m. until around midnight.

“Vallejo? That’s like seven miles away,” Keffer said he remembered saying to Duncan.

Soon, he had cleared out the passenger seat in his patrol car and offered Duncan a ride home.

On the drive, Keffer asked the teen more questions. Why Benicia? Why not drive to work?

He was agog that anybody would walk more than two hours each way, every day.

Duncan explained that he had just graduated from Jesse Bethel High School the year before. He had gotten a job at Pro-Form Laboratories in May, and enjoyed being around his co-workers. He was saving money for college, he said — but really wanted to be an officer with the California Highway Patrol, to follow in the footsteps of some relatives who were in law enforcement.

When the timing belt and an engine valve on his 2001 Volvo broke in July, Duncan got a few rides from friends and co-workers, but soon decided he would try to walk to avoid burdening others.

“I didn’t want to always call somebody and be like, ‘Hey, can you pick me up?’ ” he said. “That would have took a lot of people’s time.”

benicia_police_1941_star_transparent2Duncan never told his parents he started walking. (“They thought I was getting rides every day,” he admits.) The first time he plotted out a walkable route on Google Maps, it spit out an estimated commute time of 2 hours and 15 minutes.

“This is going to be a long walk,” Duncan thought. On his first day going to work by foot, he didn’t know what to expect. “The whole way there I just had my earphones in, kept quiet and I just power-walked the whole way.”

That was in July. Gradually, the foot commute grew easier for him.

“The walk now, it’s not a problem for me,” he said.

By the time Keffer pulled up to Duncan’s parents’ house that night — all of 15 minutes later, by car — the police officer was impressed. Most people won’t even walk down to the store, he joked.

“I was just like, wow, Jourdan, that’s really impressive, your dedication and your hard work,” Keffer said. “At age 18, that’s a good work ethic to have, and I said, you know, I admire that. Just keep doing what you’re doing.”

They parted ways and Keffer returned to the police department in Benicia. Still, he couldn’t get Duncan’s commute out of his head. He mentioned his interaction to his shift supervisor, who, like Keffer, happened to be a board member of the Benicia Police Officers’ Association.

“So I hit him up and say, ‘I just had this contact with this young man,’ ” Keffer said. ” ‘He’s walking five hours a day, and I think it should be rewarded. What if we help him out?’ ”

They emailed the rest of the board to seek approval to buy a bicycle. It was, he said, one of the fastest votes they’ve ever taken: Within an hour, enough board members wrote back in agreement. And so, the following day, Keffer visited Wheels in Motion, a local bike shop.

He was looking for a good mountain bike, Keffer explained to the owner. Something with a reliable gearing system that could handle Benicia’s steep hills. The longtime shop owner, Greg Andrade, helped him pick out a $500 Giant-brand bicycle — and loved the teen’s story so much that he also donated a lighting system, brake light and helmet.

The only matter left was how to surprise Duncan.

Keffer looked up Pro-Form Laboratories and dialed the company, asking for Duncan’s boss. Then, he explained their encounter the night before. Was Jourdan scheduled to work Monday? Would they mind if a few officers stopped by the warehouse to surprise him with something?

That Monday night, Sept. 19, Duncan’s supervisor called him out and told him to go outside. Some policemen were waiting for him.

Once again, Duncan was taken aback. His boss assured him he was not in trouble.

Outside, he spotted Keffer, along with some other Benicia police officers.

“‘We have something for you,’” he said they told him, pulling the bicycle out from behind a car. “‘This is your bike’ … I was like, wait, what? Is this some kind of trick?”

The bike was a token of their gratitude, the officers said.

“We would like to acknowledge your hard work and dedication for what you do and setting the example for kids your age,” Keffer said they told him. “Hopefully this’ll make your trip easier.”

Duncan said he was bowled over by the gift, but also stymied by the attention. Several local news stations wanted him on their shows. Normally reserved, he shyly agreed to talk to all of them — “I was so nervous; I’ve never been on TV” — but couldn’t help but think: They want to interview me for walking?

“The walk isn’t hard,” he said. “It’s like a challenge. To me, it was like a challenge to see if I was willing to do whatever it takes to get to work.”

benicia2Keffer said that was precisely what moved him to do something for Duncan. And Duncan said the bicycle has made him “feel more at ease” with his commute, which has now been cut down to an hour.

Duncan said he and Keffer are keeping in touch, and that Keffer has offered to take him on a ride-along so he can get a better idea of what being a police officer is all about.

“It’s something I’ve been interested in since high school. A lot of my family members, they’re in law enforcement,” Duncan said. “It’s like, what they do and, due to a lot of people thinking that there are bad cops out there, I want to prove that all cops aren’t bad — which is true, due to what just happened to me.”

Comments 16 Comments »

Corporate Rain International on Facebook